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What We Do | DataFirst Investments LLC

What We Do

We apply strict criteria to locate markets with high growth potential and develop key local partnerships. Once we identify a suitable property, we purchase, optimize and operate in such a way that will meet our goals of generating cash flow during ownership and profit upon sale.

Market Criteria

We only purchase commercial properties in “emerging markets,” which can best be described as new-growth markets or markets that are already correcting from a previous downturn. There are many variables that identify these markets, from historic growth patterns, to future statistical projections and demographics.

When evaluating a market or a specific property, we also consider whether specialty niches could be utilized to enhance rentability and profitability.

Once we identify an emerging market, we develop key relationships with local professionals within these markets.

Property Criteria

Choosing the “right” properties to acquire is critical in our acquisition strategies. We seek Class B and Class C properties with a value-add component, such as deferred maintenance or poor management, resulting in under-market rents and high vacancy rates.

Typical value-add propositions include unit renovations such as upgrading appliances; updating kitchens, baths and flooring; and enhancing the beauty of the property with such things as professional landscaping, exterior paint and parking lot resurfacing. Additional improvements may include implementing a tenant bill-back system for certain utilities to encourage tenants to be environmentally conscious.

Due Diligence

We apply a strict set of criteria to each of the properties we buy to determine suitability and the appropriate purchase price. We scrutinize the financial information to determine whether sufficient opportunities exist for “forcing appreciation” through more efficient management, increased rent and/or lowering expenses. Another objective is to improve property conditions in order to increase tenant retention.

After we have a property under contract, we hire local professionals to conduct financial, building, engineering, and environmental inspections, as applicable. We personally inspect each of the properties we purchase and verify the property information provided by the sellers. 

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Copyright © 2025 DataFirst Investments LLC

949-409-4215
Deepak@DataFirstInvestments.com